Odds and ends, one-offs
and something called “radio.”
In advertising, if you’re lucky (or good), you quickly amass a lot of work. Here’s some work that I like, but that’s
decidedly unconnected to a larger, more cohesive campaign. Hey, it’s you’re lucky day! You’ve found my island
of misfit toys.
The campaign idea was simple: QuikTrip convenience stores appeal to literally everyone. So during an election season,
we spoofed negative political attack ads. Because who doesn’t love a political ad that’s so bad it’s good?
BC Headache PowderA poster campaign for a slightly odd, old-timey headache remedy. A powder. It’s big in the South, and with truckers. And it just so happens that this product works really well. Much quicker and more effectively than pills. So with my art directors, Dustin Taylor and Allen Lafuente, we created this odd, old-timey poster campaign that set BC apart from its counterparts just as quickly and effectively. And we really screen-printed it.
ZalesJewelry ads are just terrible. Can we all agree on that? But with some category-defying thinking — plus the help of some visionary creatives and a bold director — we decided to make something not-terrible, something a little more magical instead.